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Wednesday, August 6, 2014

Inside Nigeria's Lavish Wedding Industry

12-tier cakes and VIP toilets:


If inviting a couple of hundred of your nearest and dearest to your wedding sounds like a big gathering, then you are probably not getting married in Nigeria.
The country's extravagant celebration culture often sees up to 1,000 people coming together to toast the happy couple at a lavish party whose every detail has been meticulously planned months in advance.

Now, a wave of new startups is looking to tap into the booming industry and provide services especially tailored to the needs of the country's large-scale marriage celebrations. From wedding planner schools to VIP mobile toilets equipped with flat screen TVs, CNN's African Start-Up profiles six businesses which want to get a slice of Nigeria's wedding industry cake.

Every week, African Start-Up follows entrepreneurs in various countries across the continent to see how they are working to make their business dreams become reality. Reading this on mobile? Go here.

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