The European Union has filed a complaint against Google over its alleged anti-competitive behaviour.
The
competition commissioner said she had issued a "statement of
objection", stating that the firm's promotion of its own shopping links
amounted to an abuse of its dominance in search.
Margrethe Vestager said Google now had 10 weeks to respond.
The firm said it "strongly disagreed" with the allegations and looked forward to making its case.
Ms Vestager also revealed that she had launched an investigation into
whether the way Google bundled apps and services for its Android
operating system was unfair.
And the commissioner said the EU would continue to monitor other activities by Google that its rivals had complained about.
It follows a five-year investigation into the company and could ultimately lead to billions of euros of fines.
Google accounts for more than a 90% of EU-based web searches, something the EU described as a "dominant" position.
'Preferential treatment'
The
European Commission has investigated the antitrust allegations - made
by Microsoft, Tripadvisor, Streetmap and others - since 2010.
Among their complaints was an objection to the fact that Google
placed adverts from its Shopping service ahead of others' links in
relevant searches.
Ms Vestager said the commission's preliminary
findings supported the claim that Google "systematically" gave
prominence to its own ads, which amounted to an abuse of its dominant
position in search.
"I'm concerned that Google has artificially
boosted its presence in the comparison shopping market with the result
that consumers might not see what is most relevant for them, and that
competitors may not get the promotion that their services deserve," she
told a press conference in Brussels.
Ms Vestager said that she was not seeking a wider redesign of Google's search results or asking it to change its algorithms.
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