Leadway
Assurance Company Limited has launched a new life product named the Leadway
Family Benefit Plan Plus (LFBPP). The product is a multi-life policy designed
to cover funeral expenses for the assured lives (spouse, parents and/or
parents-in-law that are named in the policy) and the policy holder (person who
purchased the policy). The policy helps to alleviate and bury the worries
associated with the funerals for elderly loved ones.
Speaking at the product launch held at the corporate office
of Leadway Assurance in Lagos, Head, Life Retail, Mr. Femi Adebayo, explained
that the policy provided funeral benefits in respect of all the assured lives
as long as their death preceded that of the policyholder. The policy also
provided other benefits including offering additional monthly payments to the
beneficiaries of the policyholder in the event of his demise.
According to him, the Family Benefit Plan Plus was one of
the ways in which Leadway Assurance was making life beautiful for its
customers. Also speaking at the launch, General Manager, Life Division, Mr.
Shadrack Sivhugwana said he expected that the demand for funeral insurance will
be the main driver of insurance growth in Africa in the next couple years,
charging the public to take advantage of the new product and be prepared when
the inevitable happens.
Established over 45 years ago, Leadway is a composite
insurance company underwriting both life and general insurance business with 23
branches spread across Nigeria. Leadway’s reputation has been attained by the
continuing pursuit of improvements to maintain its competitive advantage within
a very soft market environment. The company also offers subsidiary financial
services like bonds, secured credit, miscellaneous financial losses and
fund/portfolio management.
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