New Yorkers served free Coffee by Naked Baristas in body Paint for Nestle Creamer Promotion

This is how you get a natural buzz about coffee creamer.

An online video by Nestle to promote its new "Natural Bliss" creamer had many patrons of a Manhattan coffee shop doing double takes as their baristas were wearing nothing but body paint.

 

The company claims the product is made with only natural flavors including milk, cream, sugar and natural flavors like cinnamon, hazelnut or vanilla.

"We are surprisingly natural, as is our creamer," a female barista explained of her bare appearance.

The employees were donned in elaborate painted attire with aprons, faded pants and striped long sleeve shirts. One man was seen seated in full painted business attire with dark slacks, a white shirt and blue tie down his chest.

Customers were shocked at the scene, which may have had a few questioning if they've had too much coffee.

 

But others got into the spirit of things, though despite the excitement they were able to keep their pants on.

"This is like the best Friday I've had in a long time," one customer remarked.

 

The video is getting a non-coffee induced buzz about the product as more than 2.3 million people have viewed the stunt in its first week.

Nestle spokeswoman Sona Iliffe-Moon told the Daily News all health and safety regulations when handling the food but did not release specifics. A spokesman from the city's Health Department told the Daily News he would look into the matter.

The stunt, which was filmed on April 24, was a “cheeky way to break through and show how surprisingly natural we are.”

Many of the customers did a double take though some were unfazed or at least pretended to be, she said.   

“Consumers often look at natural products with an uncertain mindset,” she said. “That’s why our campaign is designed to get consumers to take a closer look at Natural Bliss and discover how simply natural it truly is.”

The scene was produced by the advertising agency 360i and the firm's Chief Creative Officer Pierre Lipton told Adweek the native New Yorkers had a much different reaction to the stunt than the tourists who stumbled into the Lower East Side coffee shop.

"The New Yorkers were more shocked that the coffee was free than by the naked people making it," he told the publication. "They casually took in that the people were naked and then found out their drink was complimentary, and they were like, 'really?'"