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Wednesday, February 10, 2016

Kanye West kicks Puma over attempt to sign Kylie Jenner to endorsement deal

Kanye West isn't waiting for the other shoe to drop.

 Kanye West's footwear line, YEEZY Boost, earned him Shoe of the Year honors in December.
The rapping renaissance man, who designed a line of sneakers for Adidas, took to Twitter to slam rival footwear company Puma over reports the company has tried to ink his sister-in-law Kylie to an endorsement deal.

"1000% there will never be a Kylie Puma anything. That's on my family! 1000% Kylie is on Yeezy team!!!," the "Gold Digger" rapper tweeted Tuesday afternoon.
"Puma we gone give you your measly million dollars back!!! Never try to divide the family!!!"

Moments later, West cleared the air and clarified his beef was only with Nike CEO Mike Parker and not Chicago Bulls legend Michael Jordan. 
"I'm sorry Michael Jordan," he wrote. 
"I love and respect you. My beef was with Mark Parker. I respect you so much," he added. 
His social media rant comes a day after US Weekly reported that the 18-year-old Jenner had agreed to a contract with Puma as a brand ambassador.
The "Keeping Up With the Kardashians" star has often been photographed in the company's footwear — but then again, she's also walked the runway in Kanye's sneakers as a model.
It's personal for West: he apparently had been in negotiations to work with Puma before inking his landmark deal with Addidas to introduce his YEEZY Boost kicks last year. Winning Grammys are cool and all, but the line earned him Shoe of the Year at honors from Footwear News’ 29th Annual Achievement Awards in December.

Jenner's already got plenty of merchandise to fill her closets: on Monday night she teamed with her older sister to host an official launch party in New York City for their new Kendall + Kylie fashion line.

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