GTBANK LAUNCHES INNOVATIVE SERVICE DELIVERY CHANNEL – BANK 737

Over the last few weeks, Nigerians all over the country have been faced with the question; Whatisthe737? From billboards to hash tags and radio hypes.

Introduced by Guaranty Trust Bank plc, Bank 737 is more than just well rhyming numbers; it’s a simple, smart, and safe way to bank anytime, anywhere and on any device. Imagine if opening an account was as simple as dialing a number from your mobile phone or transferring funds was as easy as sending a text
message, or paying bills could be done at any time of the day, even long after banking hours. Imagine if you need to make an urgent transfer online and your data just ran out and you don’t have your hardware token to complete the transaction. Truth is, at some point or the other we have all experienced those moments when we wished banking could be as simple as ABC’s and 123’s. Well, in this case, GTBank has made it as simple as 737.

In recent years, mobile phones have made life easier! You can now shop online, watch movies, surf the internet, play games, chat with loved ones, share and download information with the simple push of a button. While mobile penetration has witnessed an impressive growth in Nigeria, Internet proliferation hasn’t experienced similar success, owing largely to the cost of data. Built on a USSD interface, GTBank’s 737 banking is phone agnostic and works on any type of mobile phone and does not require internet access or registration protocols. With GTBank’s Bank 737, your mobile phone is now a service channel for all your banking needs. Users simply have to dial the short USSD *737# code on any mobile device to experience a new world of simple banking. 

With Bank 737, GTBank customers can perform banking functions such as transfers to all Banks in Nigeria, check account balance, open a GTBank account, buy airtime, pay bills, BVN linking, token code generation, card less withdrawals and lots more from their mobile phones.

Commenting on the launch of the product, Segun Agbaje, the Managing Director and Chief Executive Officer of Guaranty Trust Bank plc said; “The launch of this product marks another milestone in our quest to make banking truly simple for our customers. We remain firm on our objective to deliver banking products and services tailored to meet the diverse needs of our ever-growing customer base by leveraging technology to make banking faster, safer and more accessible for all our customers.” 

GTBank is regarded by industry watchers as one of the best run financial institutions in Nigeria and across its subsidiary countries. The bank is renowned for its innovative financial solutions, superior financial performance, world class corporate governance standards and excellent service delivery. The bank’s latest E-payment service, known as the 737 banking, is considered a veritable alternative to in-branch banking as it offers a faster, safer and more convenient way to perform financial transactions.