Kirusa, an Information Technology
company that provides telecoms and social media solutions, has
introduced ‘myGenie’, a free airtime app for prepaid Android users in
Nigeria.
The myGenie app allows Android users to explore and download new and popularAndroid apps.
myGenie users are rewarded with free airtime credits for downloading, installing and using the Android apps.
According to Kirusa, they can use the
free credits to recharge their mobile numbers or gift the airtime
credits to their friends and family.
“What’s more is that myGenie also
provides free airtime credits when a user invites their friends to the
app, and when their friends start downloading apps via myGenie,” the
firm said.
According to it, the apps that can be downloaded through myGenie range from games through dating to local utility apps.
Some of the apps available on myGenie at
the time of launch include InstaVoice, 474Recharge, Zamba Caller, APUS
Launcher, Super B Clearer, BBM, UC Browser,and more.
Speaking on the occasion, The Head,
Financial Inclusion, African Development Bank, Robert Masumbuko, said,
“We are excited about myGenie app being launched in Nigeria. African
mobile app developers will now have the opportunity to reach out to a
wider audience and get assured usage of their apps. It will also
influence app usage market, thereby opening doors for fresh investments
in this sector.”
The Head of Content Partnership at
TwinPine, Jonnas Anyanwu, said, “myGenie is a disruptive innovation in
the mobile advertising space. We hope that it will carve out a new
market for the app developers and support them in reaching their
customers in more efficient ways than before.”
The App Owner, 474Recharge App, David
Kruyt, said, “myGenie is an altogether new way of promoting the app
developer community. It is a simple way to reach out and get the app
campaigns organised.
“The most exciting part is that myGenie
helps in usage and retention of the apps by incentivising customers in
Nigeria, making it a win-win for both app developers and customers.”
The Chief Executive Officer, Kirusa,
Inderpal Mumick, said, “Our vision is to grow the mobile ecosystem, and
to fuel entrepreneurship in Nigeria by creating a platform for the
local app developers to reach out to their customers in a seamless
manner, by assisting them in their app promotion efforts.”
By Ozioma Ubabukoh
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