Sterling
Bank Plc said it made 12 of its customers millionaires in its ‘New
Sterling Bank Sterling Plus Cash Reward’ promo last year.
According to the bank, other winners also emerged in other categories of the promo with a total payout of N80 million. The New Sterling Plus is a new proposition for the retail segment of the market.
A statement from the bank indicated that from the breakdown of the winners in the 2016 edition of the promo, 25 customers went home with N500,000 each, 80 won N100,000 each while over a thousand won N50,000 each.
The
newest millionaires were Mr. Ekiwu Daniel of Okpara branch, Enugu of
the Bank and Yaya Saidu Habu of Unity Road branch, Kano. They were
selected during the El-Malud and Christmas draws via an electronic
raffle draw and winners emerged from various parts of the country.
Sterling Bank’s Group Head, Branding and Communications, Mr. Henry Bassey, said the promo was instituted to reward customer loyalty and encourage a savings culture among Nigerians.
The
Sterling Bank disclosed that the season three of the promo would
commence soon, adding that all customers with a minimum balance of
N5,000 automatically qualify for the draws with one ticket while
subsequent multiples of N5,000 result in additional tickets. The bank
described the Sterling Plus account as a hybrid offering with the
promise of many goodies and freebies such as free Lenovo smartphones
pre-loaded with cool financial and entertainment applications among
others for individual customers.
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