If you haven’t heard of Hrush Achemyan
yet, you’ve probably heard of her famous clients. She’s the makeup
artist and beauty influencer who works with Kim Kardashian West, Kylie
and Kendall Jenner and Leona Lewis to mention a few. We caught up with
her to bring you the inside scoop on what it takes to become a pro
artist in the beauty industry.
DO identify your strengths
I learnt how to oil paint at a young age –
it was my escape from reality. Oil painting then transitioned into
makeup application at the age of 17, when I was interning for an atelier
in Los Angeles. I thought that I was meant to have lived out my dreams
as a fashion designer – until the designer pointed out that I paid more
attention to the details of the face when sketching than the clothing.
He volunteered me to do the makeup for one of his client’s wedding day.
My hand shook the whole time, and I cried after, but it turned out
beautifully and the bride was thrilled. I loved that I used my craft to
empower her with confidence on the most important day of her life.DO use social media
Social media gave me the platform to
excel as both a celebrity makeup artist and influencer. We live in a
world where Photoshop and Facetune are prominent, so I started
displaying my work in video format to show the world that makeup can act
as an alternative. Then Kim Kardashian West reached out to me after
seeing my work on social media.
DO make the commitment
Pour your heart and soul into anything
that you wish to succeed. You never know who is watching! Be bold,
different and never give up on your dreams, no matter what.
DO be patient
Stay dedicated to your craft and love what you do. It takes hard work to continue to grow and succeed. I worked day and night for 12 years to build the brand I have.
DO invest in yourself
In order to be able to be your best self, you need to have stamina. Drink fluids and exercise regularly to stay healthy.
DO work hard
A huge misconception is that this
industry is glamourous. In reality, blood, sweat and tears go
into maintaining your position. You have to love this with all your
heart to be able to give it your all. DO believe in yourself
My mother always drilled it in me that
you get what you want if you work for it. I came from nothing and
created my empire. Doubt is your enemy.
DO stay original
It’s a competitive field so you need to
keep evolving. If you stick to one style or technique you’re not likely
to progress. There is always room for improvement.
DON’T take no for an answer
Kris Jenner is amazing. I’m so inspired
by her business mind and work ethic. She’s taught me to you never accept
no as an answer!
Want more career advice from the stars?
share their best secrets!
Text: Michelle Brownlee Smith;
Photography: Levon Muradian
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