After
2 years of media partnership and ongoing successful business
transactions, AFWL and EPG Media have concluded a monumental partnership
deal in the United Kingdom for AFWL 2019 that has already begun
enhancing the existing brand, opening it up to a wider demographic and
introducing a number of exciting additions to the already successful
platform.
As
Europe's largest and longest running, culturally diverse fashion and
trade exhibition based in the UK, the event has celebrated many firsts.
In 2012
it hosted more than 20,000 attendees in East London celebrating
African fashion and the event has championed diversity, sustainability
and ethical fashion over an 8 year life span. Now in its 9th year this
years event held over two days on Friday 9th and Saturday 10th of August
2019, has been redesigned to offer something for established and
aspiring designers including a Luxury African Boutique and an African
style market Souk a number of fashion shows including a Charity
Celebrity fashion show in collaboration with the Nelson Mandela
Childrens Fund UK and a mini concert with a host of top Music artists
from Africa, UK, USA.
An
insider revealed yesterday, Africa is a holistic environment and this
will be represented this year as we help to showcase our culture in a
fully immersive cultural experience with fashion, food, theatre and
music.
Princess
Ronke Ademiluyi Co-Founder of AFWL expressed in an interview, I am very
excited about the partnership with Joseph Farodoye CEO of EPG Media and
the enhancements that are being made to AFWL, we look forward to an
amazing show and one of the biggest successes we will have to date.
Joseph
Farodoye also added, AFWL is already a major platform for Fashion and
the biggest for Africa in Europe, our combined vision has already
attracted interest from major celebrities for this year's event
including Shangi of the Noisettes, Grace Jones, Richard Blackwood, Aaron
Hall and RnB Singer Joe from the US, and this can only help to enhance
the platform bringing awareness to the designers and the culture.
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