Not surprisingly, sleep discipline is fundamental to my work as a
mental trainer, in which I help top athletes, business leaders, and
others take their games to the next level.
In fact, it's one of the seven rules of my concept, Hell Week — a
civilian version of the military ritual that helps people unleash their
best selves in the span of seven days.
It's a pretty simple adjustment with enormous benefits. Clients who
sign up for my Hell Week must be in bed by 10 p.m. every night and up at
5 a.m. each morning — no exceptions.
Between 50 and 70 million Americans suffer from some form of sleep
disorder, according to the Centers for Disease Control and Prevention.
But after one week of improving their sleep habits, people have gotten
results in that they’re of sleeping through the night — seven
uninterrupted hours of fully restorative sleep.
Establishing a regular schedule is the first big step towards effective
sleeping. I'm a firm believer in the 5 a.m. wakeup call, since there's
so much you can get done before the rest of the world (including,
perhaps, your spouse and kids) is up and out of bed.
