Fashion lovers all over the world can once again look forward to an unparalleled fashion experience as the 2nd edition of the GTBank Fashion weekend is set to hold on the 11th and 12th
of November, 2017. The 2-day event will treat attendees to an
enthralling journey across a wide variety of Africa’s finest styles and
trends whilst offering small businesses in the Nigerian Fashion Industry
a free and vibrant platform to connect with a wider segment of their
consumers as well as experts in their industry.
The
GTBank Fashion weekend is a free business platform that was created by
foremost African Financial Institution, Guaranty Trust Bank plc, as part
of its efforts to showcase the best of Africa’s Fashion to a global
audience whilst promoting the effervescent enterprise of the continent’s
growing fashion industry.
The 2016 debut of the consumer-focused event
received very positive reviews nationally and internationally.
Attracting over 30,000 guests over the 2-day period, the event featured a
series of master classes, runway shows and a curated retail exhibition –
creating the biggest, most thrilling exposé of African fashion to take
place on the continent till date. The retail exhibition gave the over 90
Small Businesses that participated the opportunity to exhibit, sell and
connect with consumers, as well as discover new markets.
This
year’s Fashion Master Classes will feature global fashion experts such
as reality TV personality and runway coach J Alexander, best known for
his work on America’s Next Top Model, to renowned fashion entrepreneur
and celebrity stylist, June Ambrose to award winning fashion designer,
Giles Deacon.
Other
fashion and global media experts scheduled to host master classes at
this year’s GTBank Fashion weekend include; Editor in-Chief of Essence
Magazine, Vanessa De Luca; Kenyan-born Vanessa Kingori, publisher of
British GQ Magazine – the famed gentleman’s fashion and style magazine;
multi talented Nigerian photographer TY Bello; professional Makeup
Artist and Educator, Danessa Myricks; and Fashion Editor & Style Consultant, Shiona Turini.
Fashion
enthusiasts will also be treated to the ultimate shopping experience as
dozens of Small Businesses will showcase a diverse range of carefully
curated affordable and luxury apparel, footwear, accessories, beauty
items, and much more. As part of the retail experience there will be a
crafts market featuring indigenous fabric and accessories. Each day of
the event will close with a series of epic Runway shows featuring
Africa’s finest designers and renowned international designers.
Commenting
on the 2017 GTBank Fashion Weekend, Mr Segun Agbaje, the Managing
Director of Guaranty Trust Bank explains the vision behind the event as
an “initiative that is unlocking growth opportunities for small
businesses and putting African fashion on a global pedestal. The 2017
GTBank Fashion Weekend will not only give visibility to the amazing
talents and entrepreneurial drive of our people at home, it will also
connect them with fashion leaders abroad, in order to build local
capacity and expertise across the entire Fashion Value Chain."
GTBank
has consistently played a leading role in Africa’s banking industry.
The GTBank brand is regarded by industry watchers as one of the best run
financial institutions across its subsidiary countries and serves as a
role model within the financial service industry due to its bias for
world class corporate governance standards, excellent service quality
and innovation. The Bank is also going beyond the traditional
understanding of Corporate Social Responsibility as corporate
philanthropy by intervening in key economic sectors through non-profit
consumer focused fairs and capacity building initiatives for small
businesses operating in these sectors.
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