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Monday, December 15, 2014

Insurers take to M&A ahead of market competition



Insurance firms in Nigeria are fast taking to mergers & acquisitions to bolter capacity, as competition from local rivals hots up and foreign players begin to join the fray.
 
Already sizeable operators are merging & acquiring to get even bigger, while the smaller players are getting jittery about their prospects in the midst of rivals who are growing increasingly muscular.

Within the last two years, a number of successful mergers and acquisitions have taken place. The latest are the AXA, believed to be the world’s biggest insurance company, taking over majority stake in Mansard Insurance; Greenoaks Global Holdings  taking over 92.8 percent stake in Union Assurance Company Limited. FBN is also concluding the acquisition  of Oasis Insurance.

Before now, Old Mutual Group of South Africa acquired Oceanic Insurance belonging to Eco Bank. Other foreign players like Sanlam of South Africa invested in FBN Insurance; NSIA invested in ADIC Insurance; Metropolitan Life invested in UBA Metropolitan.
Within the local market also, are key acquisitions seeing the likes of Custodian and Allied taking over Crusader plc; ARM taking over CrystaLife; Capital Alliance taking over Spring Life.

Analysts who spoke to BusinessDay last night on the merger and acquisition spree, said more consolidations are expected in the coming years, as fringe players would be eaten up by the competition, as well as by new policy direction, likely to come from the industry regulator.
The analysts say this will become more serious, with the growing interest of government in the insurance industry, following its desire to make the sector contribute more meaningfully to economic development.

Government recently set a new growth agenda for the sector, expecting the industry to generate a minimum of   N1 trillion in the next three years and N5 trillion in ten years, according to finance minister, Ngozi Okonjo-Iweala.
Abiola Ojo-Osagie, senior partner and managing director, AfricInvest Capital Partners, said in Lagos that AXA’s entry into the Nigerian economy through the Mansard Group, portends more FDI inflows to the country. 

Describing Mansard as among the strongest and most profitable insurance companies in Nigeria, Ojo-Osagie said AfricInvest sought to leverage on the company’s strengths to build a world class organisation and deepen insurance penetration in Nigeria and also in Anglophone West Africa.

Sam Evans, Global Insurance Transactions and Restructuring Lead, KPMG International, said in a recent report, that as insurers seek to secure profitable growth, enter new markets and rationalise non-core operations, mergers and acquisitions are an increasingly important element of the overall strategy.

The report identified ten trends for M&A activity for insurers, including opportunities created through dramatic shifts in technology use; Increasing activity and competition from private equity and non-corporate acquirers.
The report highlights the opportunities in Africa, Turkey, and the Middle East as also attracting attention. “We expect to see a new horizon of high growth markets with countries in Africa and the Middle East attracting significant interest, prompting a rapid increase in mergers & acquisition  and distribution related transactions,” said Evans in the report.
MODESTUS ANAESORONYE

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